Although many think Google+ is a ghost town, the truth is, it currently has over 300 million active users and the number increases daily. Although Facebook continues to maintain a strong advantage over most industry segments, Google overtook Facebook and LinkedIn by a narrow margin in the B2B segment last quarter .
Some of the benefits of Google+ are: free live video conferencing available through Google Hangouts, great communities, and powerful analytics tools. And let’s not forget the Google connection: with quicker indexing and posts appearing on search results, you can not ignore the necessity of your business’ presence on Google+.
Do you want to get started on Google+? This infographic from Plus Your Business is a great guide on what to do and expect your first month on the network. (more…)